Loss Budget Guard
Stops a target that keeps spending against the boundary you set, before the loss repeats.
Amazon Ads intelligence and automation
Your Ads data already knows the next move.
ZonOne connects product relationships, search-term behavior, and long-window performance to surface the action worth taking, then repeats the playbooks you trust as controlled Automation.
Built by Amazon sellers operating their own Ads, not an agency managing client accounts.
- Growth you could not seeDemand that only appears once related products and longer windows are read together.
- Spend that stops earlierTargets that keep costing without returning are caught against the window you set.
- Decisions that repeat themselvesThe judgement you trust becomes an Automation rule with its own limits and preview.
Signals arrive separately
- Search term
- Target history
- ASIN
- Placement
- 7-day window
- Negative keyword
- 90-day window
- Campaign
ZonOne connects them
Product LineCategory working context
Product GroupRelated ASINs read as one context
Evidence windowsRecent behavior against a longer baseline
One scope, two ways to act
Decision BriefAction, reason, evidence window, and scope, written down for you to apply.
Automation ruleThe same logic, repeated within the limits you configured.
Evidence windows read together
- 7
- 14
- 30
- 90
- 365 days
The operating problem
One row rarely settles the question.
A target can look wasteful in a short window and valuable across a longer baseline. A query you blocked on one ASIN can still be earning across the rest of its Product Group. Reading those relationships by hand, target by target, does not scale.
Same target, three windows
- 7 daysSpend, almost no ordersLooks like waste
- 30 daysOrders appear, pace unclearToo early to call
- 90 daysSteady demand, seasonal dipWorth keeping
Same query, two scopes
Selected ASINQuery blocked hereNo traffic since it was negated
Remaining Product GroupRead as one contextOrders continue against the same query
How ZonOne builds context
Products first. Then the Ads context around them.
ZonOne builds the Product Line itself from what your account already contains. You can add business context when it helps, but you are never asked to model your catalog before the product becomes useful.
ZonOne reads
- Product Listings
- Advertising keywords
- Search terms
- Performance history
- Seasonality it has observed
and maintains
Product LineHydration GearCategory working context and the observations that accumulate with it
- Individual ASINInsulated Travel TumblerCarries its own keyword set, so it is judged on its own evidence
Decision scope: this ASIN
- Product GroupCycling Water BottlesASINs that share one meaningful keyword set: compact, standard, and largeRead as one aggregated context, never sibling by sibling
Decision scope: this Product Group
AI Analyst
A Decision Brief you can act on.
AI Analyst reads the connected signals and writes the decision down: what to do, why it holds up, the window the evidence came from, and the scope it applies to.
It reads
- Product Listings
- Advertising keywords
- Search terms
- Ads performance
- Multiple data windows
- Product relationships
Selected ASINQuery blocked by a negativeNo traffic on this ASIN since it was negated
Remaining Product GroupAggregated contextThe same query keeps converting across the rest of the group
AI Analyst
Decision Brief
Remove the negative for this query
Group-level history supports making the query eligible again on this ASIN, at the scope shown below.
Automation
Your operating rules, running on evidence.
Automation repeats the logic you configured: the criteria it must meet, the limits it may not cross, and the window it judges against. Every run can be previewed before it changes anything.
Watches
Evidence windows
Days to analyze is yours to set. 90 by default, with 120 and 180 available on higher plans.
You configure
Criteria, limits, trigger mode
- Standard CriteriaEvery threshold passes inside the Data Window
- Loss Budget GuardSpend above the economic threshold you allow
- Momentum GuardRecent order pace against a longer baseline
- Bid and budget limitsThe boundaries a rule may not cross
Can change
Ads actions
- Bid change
- Import keyword
- Import product target
- Negative keyword
- Remove negative
- Enable
- Pause
- Placement adjustment
- Budget change
Before applying
Preview Changes
Every affected target listedCurrent value beside proposed valueApply only when it reads right
Momentum Guard
Reads recent order pace against the longer baseline instead of reacting to one short window.
Unnegate
Reopens a query you blocked earlier when the longer evidence window supports it again.
From decision to execution
Then act on it, in the same place.
A Decision Brief or an Automation run ends where the work happens: the same Ads workspace, and the builder that creates the structures around it.
Ads Manager
Every campaign type and every entity underneath it, image and video creatives included, managed in one workspace instead of separate screens.
- Sponsored Products
- Sponsored Brands
- Sponsored Display
- Campaigns
- Ad groups
- Targets
- Search terms
- Placements
- Audiences
One workspace
Campaign Builder
One reusable setup produces the coordinated structures you would otherwise build by hand, one campaign at a time.
Reusable setup
- Sponsored ProductsAutomatic, keyword, product, and category patterns
- Sponsored BrandsImage and video creative formats
- Sponsored DisplayContextual and remarketing, image and video
Who builds ZonOne
Built by operators, on their own account.
Eight years operating an Amazon seller business, managing multimillion-dollar annual Amazon Ads spend on our own products. ZonOne is the tooling that work required, not an agency product built for managing client accounts.
Start with the account you already run.
Connect the Amazon Ads account you operate today and read the first Decision Brief.