AI Ads Manager

Know the next best Ads action.

ZonOne analyzes performance, shows the evidence, and prepares each change for review or controlled automation.

Ads ManagerAI proposal review
Sample data

Recommended action

Reduce keyword bid$1.84 $1.53

Keyword: herbal sleep tea

AI explanation

Spend is rising faster than attributed sales while orders remain flat inside the selected data window.The proposed bid keeps the target active while limiting additional loss.
Data window
30 days
Spend
$74.36
Orders
2
ACOS
64.1%
ConfidenceHigh
Inspect evidenceApply proposal
Sanitized product preview. Values are samples and are not customer results.

AI Proposals

An AI Agent that shows its work.

Every proposed action arrives with its reasoning, supporting evidence, and a clear decision for your team.

SignalPerformance changed

The Agent detects a material shift inside the selected window.

ContextThe account is checked

Campaign, target, product, inventory, and profit context can inform the review.

EvidenceThe numbers support it

Spend, sales, orders, conversion, ACOS, and recent changes remain visible.

ProposalA reviewable action

The recommendation arrives with an explanation, confidence, and operator controls.

From analysis to the exact Ads action.

The Agent can prepare changes across targets, search terms, campaign state, placements, and audiences.

Explore AI Proposals
NegateUnnegateBid change
EnablePausePlacement
Harvest keywordHarvest productAudience boost

Automation

Strategy-level rules without strategy-level complexity.

Choose the decision model, define the boundaries, preview the action, and keep a readable record of every run.

Standard CriteriaRun the action when every threshold in a Performance Criteria passes inside the selected Data Window.
TriggerEvery threshold passes inside the Data Window
EvidenceOrders, spend, ACOS, conversion, or other selected criteria
ActionRun the configured action
Loss Budget GuardMeasure spend above the allowed economic threshold, with optional Criteria to constrain the Orders or Sales band.
TriggerSpend moves above the allowed economic threshold
EvidenceOptional Orders or Sales band constrains the decision
ActionProtect the remaining budget
Momentum GuardUse a 90-day baseline and 60, 30, and 14-day order pace to detect a target losing momentum.
TriggerRecent order pace falls behind the 90-day baseline
Evidence60, 30, and 14-day pace exposes the loss of momentum
ActionAdjust before the decline compounds
Rule Effectiveness

Your rules should improve, not just run.

ZonOne reviews the outcome of executed rules and surfaces where the decision logic can be tightened.

Explore Automation
Rule reviewSample analysis
Optimization opportunityThis bidding rule reacts too often to short-term volatility.

Several recent actions reversed inside the next evaluation window. The Agent recommends a longer Data Window before changing the bid.

Observed
Frequent bid reversals
Suggested change
Extend the Data Window
Control
Review before updating

Rules for the full Ads operating cycle.

Dayparting can control status and bidding. Negation rules can also remove an existing negative when the configured logic passes.

  • BiddingTarget ACOS, fixed and percentage moves, loss-budget and momentum guards, plus bid boundaries.
  • ImportPromote converting search terms into keyword targeting with deduplication and controlled initial bids.
  • Negation + unnegateBuild two-way rules that create or remove exact and phrase negatives inside the scope you define.
  • Negation wordFind repeated losing words across queries and protect terms held in product memory.
  • DaypartingSchedule both bid changes and enable or pause states by hour, with criteria and assignments kept separate.
  • StatusEnable or pause targets only when the configured criteria and safeguards pass.
  • Placement + budgetControl campaign placement adjustments and budget decisions inside their own limits.

Not sure how to map your strategy into rules? We can help you plan the setup after you create your account.

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Campaign Builder

Launch campaign systems, not one campaign at a time.

Turn a reusable Campaign Set template into coordinated SP, SB, and SD campaigns with image and video creative.

Campaign Set templateSample setup

Image + Video Core Set

Product source
Product Group
Targeting
Recommendations + manual
Creative
Image + video
Review template
Sponsored Products
AutomaticExactPhraseBroadProduct
Sponsored Brands
ImageVideoKeywordProductCategory
Sponsored Display
ImageVideoContextualRemarketing

One reusable structure keeps naming, targeting, bid, budget, and creative setup consistent across products.

Explore Campaign Builder

The rest of Ads Manager stays within reach.

Move from an AI proposal into the exact entity, then make or verify the change without switching tools.

Performance

Manage products, campaigns, ad groups, keywords, placements, and audiences from one operating surface.

EnablePauseBidPlacementAudience

Search terms

Review query performance, find harvesting opportunities, and resolve negation or unnegation decisions.

HarvestNegateUnnegateInspect

Ads decisions with the business context behind them.

Profit, inventory, and operational signals sit beside Ads so teams can act on more than ACOS alone.

Profit Intelligence

See what is left after every cost.

Move from sales to the complete economics behind each product and period.

  • Profit, COGS, refunds, promotions, and indirect expenses
  • FBA, MCF, SEND, AGL, AWD, storage, and inbound costs
  • Gross profit, net profit, margin, ROI, and TACOS
Inventory Operations

Plan the stock Ads will need.

Order PlanningPurchasing & ProductionInbound Pipeline
Alert Center

Catch operational changes early.

  • Listing changes
  • Stock and inbound issues
  • Fees and reimbursements
RoadmapStudio

Create image, video, and campaign creative inside the same workflow that builds the Ads.

Turn the next insight into action.

Connect Amazon Ads and let ZonOne surface the proposals, rules, and campaign systems worth acting on.